LOGO WORK
“Vinyl to the People is a slogan created for Uptown Vinyl Supreme that is inspired by The Black Panthers phrase All Power to the People”
The slogan's reference is meant to emphasize the uplifting, community-centered, and revolutionary potency of vinyl music sharing. The bubble font is a visual homage to the countercultural hippy movement of the '60s and '70s. The combination evokes the connections between musical and physical liberation.